User Segmentation

Segment Users for Detailed Insights and Personalized Engagement

Powerful Multi-Dimensional Segmentation

Understanding usage patterns by customer type is critical. Whether it’s usage level, experience, proficiency, role, plan level, time in the product, or customer satisfaction, understanding how various segments interact with your product can help you improve the product experience. Pendo provides detailed segmentation rules to help you “slice and dice” product data to uncover new insights.

Targeted Messages, Help, & Announcements

Segmentation isn’t just for analytics. It’s also a powerful way to personalize in-app guidance. Want to tailor onboarding for different user roles? Promote a feature to users that haven’t used it in the past 30 days? Provide a special offer to re-engage customers with lower NPS scores? We can do that. Pendo’s detailed segmentation can be applied to any in-app guide, survey, or announcement to ensure engagements are contextual, and highly-relevant to your users.