This is product management’s role in digital transformation

A new year is a great time to reflect on how you can create a product roadmap that will positively impact the growth of your business. In our latest webinar, we shared roadmapping best practices and tips to get you ready to make your product decisions really count this year. One of the biggest takeaways... Read more »

With the notion that it’s more efficient to retain an existing customer than to acquire a new one looming, many companies are looking inward to focus on their current customer base. This means both ensuring you’re supporting customers in ways that drive long-term retention and taking opportunities to provide them with even more value from... Read more »

There’s no doubt about it: While we strive for our mobile apps to be intuitive and user-friendly, there are always opportunities to enhance the user experience for our mobile users. One of the most successful ways you can do this is with in-app onboarding–leveraging guides, tooltips, and help buttons in the app itself to help... Read more »

2020, you were….interesting. We started the year expecting to drink a whole lot more coffee and attend a lot more events. Instead, we bought loads of sanitizer and Pendo pink face masks, and entertained each other with Carole Baskin Cameos and Netflix watch parties. Still, our annual look-back in numbers shows a lot of growth... Read more »