The lifecycle of in-app guides: How to optimize your guides in 3 phases

There’s a lot of meaning in a name. Names can evoke emotion, conjure up images, and have positive or negative associations. And for new products or features, naming is often the hardest thing to do. As a product marketer, I am often stumped by the task of selecting the best name—one that captures both the... Read more »

It’s almost that time of year again, the one that HR dreads most: open enrollment. For many on benefits teams, it’s a time that’s synonymous with frantic emails from employees confused about what’s on offer, how the enrollment process works, the nature of costs, and countless other issues. And once the open enrollment period is... Read more »

Like Pendo’s CEO and co-founder, Todd Olson, said during his keynote at Pendomonium last week, “Being product led is how you stay ready for anything.” Being product led isn’t just a mindset we encourage our customers to embrace in their organizations—it’s also the ethos behind the way we work. It’s listening to what our users... Read more »

Pendo is proud to earn a spot on the Forbes 2021 Cloud 100 list and to count more than a third of its honorees as customers. The news caps off an exciting two weeks, as we achieved $100 million in annual recurring revenue, raised a $150 million round of venture capital, and beat our quarterly... Read more »