The evolution of the product engagement score

Remember when you used to ship your product on floppy disks or CD-ROMs, and include a dense and cumbersome user manual in the package? How you had to send hundreds if not thousands more CDs to distribute updates? Things have definitely changed, and it’s required companies to devise new and better ways to get their... Read more »

With the notion that it’s more efficient to retain an existing customer than to acquire a new one looming, many companies are looking inward to focus on their current customer base. This means both ensuring you’re supporting customers in ways that drive long-term retention and taking opportunities to provide them with even more value from... Read more »

Product managers are often focused on continuously improving the features and functionality they build. While this is important (and a key aspect of being a PM), it’s also useful to take a step back every once in a while and see if the way you measure your product needs improving, too. We introduced the product... Read more »

Black History Month provides an opportunity for us all to reflect on and celebrate the contributions of Black people throughout our nation’s history. Pendo is proud to celebrate the month alongside its employees, but we also know the importance of continuing our DEI work beyond Black History Month. Our goal for any programming is to... Read more »