Accelerate your product-led growth

The Product-led Organization

There’s no better way to become product led than to just start doing it.
These two resources should be the first stop on your journey towards building a product-led company.

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Get the book

Dive into Pendo’s CEO Todd Olson’s book, The Product-Led Organization, to learn what sets a product-led company apart from the rest and get proven strategies for building your own.

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Get the workshops

The Product-Led Digital Workshop will give you everything you need to run hands-on exercises with your team to start putting the product-led strategies from Todd’s book into action.

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What is product-led growth?

Product-led growth is a business strategy that places a company’s software at the center of the buying journey (and often at the center of the broader customer experience), counting on the product itself to do much of the “selling.”