Press release

Pendo Climbs to #26 on Inc. 5000, Up From #73 in 2019

RALEIGH, NC—AUGUST 12, 2020—, which helps companies accelerate software product adoption among customers and internal employees, placed 26th on the 2020 Inc. 5000 list of the fastest-growing private companies in America, moving up 47 spots from its 2019 ranking. Pendo ranks third in the “software” category, and is the second fastest-growing private company in North Carolina.

Pendo joins many of its customers on Inc.’s annual fastest-growing private company list, a testament to the role product adoption is playing in today’s digital-first economy

“I’m as optimistic as I’ve ever been for the future of Pendo,” said Pendo CEO and co-founder Todd Olson. “Pendo has experienced explosive growth over the last several years as businesses rush to improve their software products; the global pandemic has only accelerated the need for better digital experiences, especially in industries like education, banking, retail and healthcare. We’re seeing demand for our platform from some of the largest companies in the world, and I’m encouraged by the stories we’re hearing from customers using Pendo to drive digital transformation and growth at their companies.”

In addition to Inc. 5000 recognition, Pendo was recently included on Inc.’s “Best Workplaces of 2020” list, and Comparably’s “Best Company Leadership 2020” and “Best Company Professional Development 2020” lists, based on reviews by Pendo employees. With more than 430 employees worldwide, Pendo continues to invest in the best talent in order to meet demand from some of the world’s leading software companies. 

The company looks forward to gathering the product management community together for its annual Pendomonium conference, to be held September 16-17 as a virtual summit. Learn more about Pendomonium keynotes, discussions, workshops and virtual networking sessions here.

About Pendo

Pendo helps companies drive software adoption, leading to happier customers and more productive employees. Pendo customers include the world’s leading software companies and digital enterprises, including Verizon, LabCorp, BMC, Coupa, Okta, Salesforce, and Zendesk. Founded by product people in 2013 in the heart of Raleigh, North Carolina, Pendo is backed by Battery Ventures, Spark Capital, Meritech Capital and Sapphire Ventures. Through its editorial site and community ProductCraft, sponsored events and podcast, Pendo aims to support the success of product people everywhere. For more information, visit:

More about Inc. and the Inc. 5000

The 2020 Inc. 5000 is ranked according to percentage revenue growth when comparing 2016 and 2019. To qualify, companies must have been founded and generating revenue by March 31, 2016. They had to be U.S.-based, privately held, for profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2019. (Since then, a number of companies on the list have gone public or been acquired.) The minimum revenue required for 2016 is $100,000; the minimum for 2019 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. Companies on the Inc. 500 are featured in Inc.’s September issue, available on newsstands August 12. They represent the top tier of the Inc. 5000, which can be found at