Press release

Pendo Announces ProductCraft Conference Series and Pendomonium 2020

Pendo to host signature ProductCraft event in multiple cities in 2020 

RALEIGH, NC — DECEMBER 18, 2019 — Pendo, the product cloud company, today announced plans to take its ProductCraft Conference to multiple cities in 2020, with initial stops in San Francisco, London and Boston. The destination event for modern product leaders kicks off Tuesday, February 25 at The Midway in San Francisco. Pendo also announced that its annual Pendomonium customer conference will be held December 7-9 in its hometown of Raleigh, North Carolina. 

ProductCraft Conference: A destination event for product leaders

The ProductCraft Conference series brings to life the thought-provoking perspectives shared on ProductCraft, an editorial site for product people, over the last two years. ProductCraft has built a global community of thousands of product managers through its daily articles, weekly newsletters, podcast episodes and series of debates, polls and infographics. In 2019, ProductCraft brought 500 product people together in San Francisco for the inaugural conference, which featured “How I Built This” host Guy Raz and leaders from Box, Amazon, Nextdoor, Airbnb, and Square.

The 2020 iteration will include a lineup of product leaders who have changed the way the industry views product management. Through engaging keynotes and lessons, and hands-on workshops, they’ll inspire the audience of product and design leaders to excel in their field. In San Francisco, speakers include Radhika Dutt, author of Radical Product Thinking; Nancy Wang, head of product at AWS Backup; Hiten Shah, co-founder of Product Habits; Brian Crofts, chief product officer at Pendo; and product leaders from companies like Cloudflare, FullStory and NoteJoy.

The London event will be held Tuesday, March 31, and Boston on Thursday, April 16, with speakers to be announced early in 2020. Early bird tickets for each conference are $199 and available through January 15, 2020; general admission tickets are $299. Only 200 tickets are available for each event. Buy them here.

Pendomonium Conference: The annual Pendo customer event 

For the fourth year in a row, Pendo will host its Pendomonium customer conference in Raleigh, with plans to draw 1,200 product managers, UX designers, customer success and marketing leaders from around the world to the Raleigh Convention Center for three days of inspiring talks and Pendo best practice sessions led by experts in their fields.

The event will kick off Monday, December 7 with a power user boot camp and customer welcome party and will be followed by two full days of keynotes, best practice sessions, hands-on workshops, networking, and the annual Pendomonium karaoke party. Speakers will be announced over the coming months.

Super early bird tickets are $699 and available through May 22, 2020. Buy tickets here

About Pendo

Pendo is a product cloud that helps digital product teams and application owners deliver software experiences that users love. Pendo customers include the world’s leading software companies and digital enterprises, including Verizon, LabCorp, BMC, Coupa, Okta, Salesforce, and Zendesk.. Founded by product people in 2013 in the heart of Raleigh, North Carolina, Pendo is backed by Battery Ventures, Spark Capital, Meritech Capital and Sapphire Ventures. Through its editorial site and community ProductCraft, sponsored events and podcast, Pendo aims to support the success of product people everywhere. For more information, visit:

About ProductCraft

Pendo launched ProductCraft in February 2018 with the goal of sharing thought-provoking, editorial-quality content by and for product leaders. The site has since published hundreds of pieces of original content, including articles, infographics, debates, and videos. ProductCraft is also home to the weekly Product Love Podcast, whose notable guests include product leaders from Medium, Basecamp, Calendly, and Airbnb. Members of the ProductCraft community include tech veterans, product community leaders, and industry influencers. The brand’s marquee event, the ProductCraft Conference, drew hundreds of product practitioners in its inaugural year, and will now bring its elevated conversation on product management to cities around the globe. For more information, visit