Pendo Media Kit
Company overview
Pendo was founded in 2013 when alumni from Rally, Google, Cisco, and Red Hat combined their heads and hearts to build something they wanted but never had as product managers — a simple way to understand and act on what truly drives product success.
User insight. User guidance. User communication. With Pendo, product teams can understand product usage, collect feedback, measure NPS, onboard users, and announce new features in app—all without requiring engineering resources.
What’s all this add up to? Digital product experiences that delight users—and products they wouldn’t want to live without.
Pendo is on a mission to improve society’s experience with software, and that begins with a passionate and diverse team.
Proudly founded in North Carolina but engineered to scale globally without losing that soul.
Quick facts
founded in October
offices worldwide
funding raised
customers
three-year growth rate
employees
Recent awards

Best Private Cloud Company to Work For (2019)

The Next Billion-Dollar Startups (2018)

Best Workplaces (2017-2020)

Cloud 100: The World’s Best Cloud Companies (2018)

Inc. 5000 fastest-growing private companies
(#26 in 2020, #73 in 2019)

Leader in Product Adoption & Digital Adoption Categories (2019)
Founders & C-Suite

Todd Olson
Founder/CEO

Erik Troan
Founder/CTO

Eric Boduch
Founder/Chief Evangelist

Rahul Jain
Founder/VP Business Development

Jennifer Kaelin
Chief Financial Officer

Brian Crofts
Chief Product Officer

Joe Chernov
Chief Marketing Officer

Kelli Dragovich
Chief People Officer

Ben Carey
Chief Customer Officer
Our investors










Our Customers












Logos
We use our primary full-color logo wherever possible. The white version may be used on dark backgrounds or images as an overlay. Avoid placing either logo on textured or visually busy backgrounds. The icon may only be used in small formats where the primary logo isn’t readable.

Colors
Pink is Pendo’s primary color. Charcoal and light grey are preferred background and text colors, while teal is our primary CTA color. Secondary colors should be used sparingly as accents.

Brand font
Pendo’s brand font is Proxima Nova. We typically use lighter weights at larger sizes and heavier weights to show emphasis at smaller sizes.
Proxima Nova Light/Regular/Bold
For the latest news and updates from Pendo, visit our press center
For media requests or press, email [email protected]