Diversity & inclusion at Pendo

Read our diversity report

Our vision

Pendo’s mission is to help companies make great software products, and we need people of all backgrounds on our team to support that important work. That’s why we prioritize diversity and inclusion in our hiring practices, our culture, and our engagement with the community.

2022 report on diversity, equity, and inclusion

Our annual report details the progress we’ve made toward becoming a more diverse, equitable, and inclusive company.
Read the report
DEI report cover

Where we’re focusing in 2023

Focus on sourcing, partnerships, and training to break bias in the recruiting process and to expand the reach of recruiting efforts.
Increase community engagement through education, service activities, and partnership.
Build an inclusive culture and reinforce our values so all Pendozers feel like they belong and can thrive at Pendo.
Update the Pendo platform to improve accessibility and promote inclusion.

Diversity data

(based on EEOC, overall + people managers for ethnicity and gender)
One of our core values is "show me the data." We are upholding this value by making public our latest ethnicity and gender data, as reported to the U.S. Equal Employment Opportunity Commission. In future updates, we will share the results of a detailed employee survey that includes Pendo’s employees in Israel and the U.K.

Where We Stand Today

of Pendozers identify as male
of Pendozers identify as female
of Pendozers are from URP* (Underrepresented populations)

Race & Ethnicity | 2017-2021

*Based on EEOC reported data. Updated July 2020.

Gender Identity | 2017-Present

*Based on EEOC-reported data, which does not yet include non-binary as a gender identity.

All People Managers | Present

*Based on EEOC-reported data, which does not yet include non-binary as a gender identity.

Core values

Respect our lives outside of work
We bring our whole selves to work and celebrate what makes each other unique
Be Direct & Transparent
As individuals we are timely, candid, and respectful in providing feedback—even when it's hard to do so.
Maniacal Focus on the Customer
If there’s an opportunity to improve the customer experience, we do it.
Bias to Act
We take initiative to get things done, collaborate, and go above and beyond the call of duty.
Show Me the Data
No matter what the decision, data should be the primary input for decision making.
Act Like Owners
We use good judgement in our actions & decisions and have the trust from our colleagues to do so.
Win Together
We succeed together & challenge each other to grow. We support one another as a team.

Employee Resource Groups at Pendo

Employees who are free to bring their whole selves to work are more productive and innovative, which benefits the entire company. Employee-led Employee Resource Groups (ERGs) provide a welcoming and safe space for conversation, education, and mentorship. They also help galvanize Pendo within our communities.

Women of Pendo

The Women of Pendo employee resource group facilitates gender diversity at Pendo by raising the visibility of women in the workforce, researching and recommending solutions to issues affecting women; and providing opportunities for women to develop leadership skills and broaden their network.
Research has shown that the increase of women in leadership is helping businesses to thrive in unprecedented ways. At Pendo, we strive to close the gender gap and facilitate crucial conversations with women and our allies.
Product Manager, 2020 Women of Pendo Employee Resource Group Member

Gender, Sexual, and Romantic Minorities

The GSRM employee resource group provides a safe, inclusive and productive workplace for GSRM employees by educating the company on GSRM issues, guiding the company on recruitment, outreach and retention strategies; and providing support and mentorship in career and personal growth.
GSRM allows me to bring my full self to work—I’m able to be more innovative, productive, and happy. We discuss LGBTQA+ issues in a safe space with GSRM individuals and allies and provide education to help inform our peers about these issues.
Senior Front End Engineer, GSRM Employee Resource Group Member


The MOSAIC employee resource group helps Pendo foster an environment of inclusiveness by supporting efforts to attract and retain the best URM talent, promoting URM members’ leadership and development, and leading other employees toward better cultural understanding.
MOSAIC has given us the ability to elevate our conversations around diversity, equity, and inclusion to the exec-level and be able to execute our ideas for a more inclusive workplace. MOSAIC is a safe space for us to have open conversations on difficult topics and to navigate the workplace as underrepresented minorities.
Customer Success Manager, MOSAIC Employee Resource Group Member


The Neurodiversity employee resource group’s mission is to help Pendozers with ADHD, ASD, or other neurological differences be accepted, and thrive at Pendo. This group works to provide mentorship, guidance, and support for ND individuals and for parents, loved ones, and caregivers of ND family members.
The concept of neurodiversity is still new to many people, and many common business practices can be inadvertently exclusionary or restrictive to ND individuals. It is important to us that all of our ND voices are heard and that different neurotypes are understood so that we can all contribute, bring our whole selves to work, and share our unique perspectives.
Senior Product Ops Engineer, Neurodiversity Employee Resource Group Member


The Femmegineers employee resource group provides a safe space of understanding for underrepresented genders in engineering roles, creating opportunities for collaboration, mentorship, personal development and career growth.
Joining the Femmegineers has really helped me feel welcomed and supported since day one. I love all of our open conversations and all of the praise we give a fellow femmegineer when they accomplish something. I’m proud to be part of a group that accepts and supports all genders working in tech.
Back End Engineer, Femmegineers Employee Resource Group Member