Pesquisas de Sentimento

Meça e aumente a felicidade do cliente

Veja como seu produto ajuda ou prejudica a satisfação com NPS direcionados, adequação do produto ao mercado e pesquisas de CSAT.

app.pendo.io/nps
Captura de tela do produto
Captura de tela do produto

Pontuação do Promotor

↑ 18 pts · últimos 90 dias

Temas de Detratores

↓ 7 surgiram · sem classificação manual

Tempo de análise de resposta

↓ 80% com detecção de tema de IA

Capacidades

Aumente a fidelidade e faça seu negócio crescerFaça seu negócio crescer

Identifique e melhore mudanças de sentimento

NPS, CSAT, adequação do produto ao mercado e outras métricas de sentimento. No aplicativo ou por e-mail.

Identifique e melhore mudanças de sentimento
Identifique e melhore mudanças de sentimento

Combinar análises com NPS

Identifique comportamentos de usuários e áreas do seu produto que estão impactando seu sentimento e NPS.

Combinar análises com NPS
Combinar análises com NPS
Informações qualitativas geradas por IA
Informações qualitativas geradas por IA

Informações qualitativas geradas por IA

Extraia, classifique e sintetize informações a partir do feedback qualitativo dos seus clientes.

Entender o volume de uso

Plote o NPS em relação ao uso do produto — em todo o produto, ou em páginas ou recursos individuais.

Entender o volume de uso
Entender o volume de uso
Analise o sentimento por segmento de usuário
Analise o sentimento por segmento de usuário

Analise o sentimento por segmento de usuário

Filtre as respostas por função, tamanho da empresa, nível do plano ou qualquer outro metadado demográfico. Em seguida, feche o ciclo com mensagens direcionadas no aplicativo.

“TemosumapesquisadeNPSnoaplicativoquerealizamoscomoPendo.”Durante[um]incidente,vimosumaumentodevinteporcentoemnossaspontuaçõesdeNPS,eeupossopensarquefoiempartedevidoaessasnotificaçõesnoproduto”

Jennifer Sand

Vice-Presidente de Gestão de Produtos, Cisco

INTERACTIVE TOUR

Veja o Pendo Sentiment em ação.

Dê uma olhada no produto nesta demonstração interativa. Ninguém vai fazer um telefonema de vendas.

INTERACTIVE TOUR

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Sem pressão. Apenas respostas.

Agende uma demonstração e um especialista mostrará como o Pendo oferece a melhor ferramenta e plataforma de pesquisa de NPS, adequação de produto ao mercado (PMF) e CSAT.

THE PENDO PLATFORM

Explore the Pendo Platform

Product Analytics

Gain powerful product data and insights into how users move through your web and mobile applications. Track every feature interaction, session, and workflow to understand what drives retention—no manual event tagging needed.

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Frequently asked questions

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Pendo's AI sentiment analysis automatically scans open-text survey responses to identify friction patterns, without anyone manually reading through hundreds of comments. When users express frustration with a specific flow, feature, or message, Pendo clusters those signals into themes and surfaces them as detractor patterns. Combined with session replays, you can move from "users are frustrated with onboarding" to watching exactly where they drop off,  all within the same platform. This turns qualitative sentiment into a diagnostic tool, not just a reporting metric.

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Pendo supports both. While many teams use Pendo to measure sentiment among external customers, it's equally effective for internal software deployments — tracking how employees feel about the tools they're required to use. For organizations rolling out new enterprise software, Pendo can deliver NPS or CSAT surveys inside the application, segment responses by department or role, and surface sentiment trends across the employee base. This is particularly valuable during large-scale digital transformations where adoption friction and low satisfaction are early warning signs of a failed rollout.

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Pendo applies AI-powered sentiment detection to open-text survey responses across NPS, CSAT, and other surveys. The AI automatically classifies responses by sentiment — positive, neutral, or negative — and groups them into themes without manual tagging. This allows product teams to detect friction signals at scale, understand what's driving sentiment trends over time, and surface feedback patterns that would otherwise take weeks to find manually.

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Pendo delivers NPS surveys natively inside your product as in-app guides, triggered by user behavior, time-in-app, or specific segments. You can also send surveys via email. Customers using Pendo's in-app delivery have seen up to a 1,300% increase in survey responses compared to email-only programs — because the survey reaches users in context, at the right moment.

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Unlike standalone survey platforms, Pendo connects NPS scores directly to product usage data — so you can see exactly which features your promoters use, which workflows your detractors struggle with, and what behavioral patterns predict satisfaction or churn. This means every NPS response is enriched with context from inside your product, not just a score in a spreadsheet.

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Yes. This is one of the strongest use cases for Pendo's in-app survey delivery. Because surveys are triggered by behavior inside your product, you can show a sentiment or CSAT survey to users immediately after they interact with a new feature, complete a workflow, or hit a specific milestone. There's no lag between the experience and the feedback. Product teams use this to validate launches within hours, catch unexpected friction before it drives churn, and compare sentiment scores pre- and post-release without waiting for an email survey cycle to close.

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Pendo's AI automatically extracts themes from open-text NPS responses, reducing manual analysis time by 80%. Instead of reading hundreds of responses one by one, Pendo surfaces the top detractor themes — for example, identifying 7 distinct friction points across thousands of responses — without any manual categorization. Teams get to insight faster and can prioritize fixes based on what's actually driving negative scores.

Sentiment Surveys

We live for product conversations.

Adoption strategies, AI rollouts, proving ROI: Our team gets genuinely excited about solving these challenges with you.

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