The Munich Software Experience Con 

The Munich Software Experience Event 

BMW Welt
Munich
8 July, 2025
Get tickets
Get tickets

What to expect

Learn new skills

Whether it’s an unexpected way to use Pendo or a framework you hadn’t considered before, you’ll leave PNDMx with new skills—from foundational to hands-on to technical—to advance your career.

Grow your network

PNDMx draws in software leaders from around the world. Expand your reach, make friends, and forge connections that drive your personal brand and business forward.

Energise your team

Take a break from the office while investing in your team’s growth. You’ll leave PNDMx feeling refreshed and ready to breathe new inspiration into your work.

Who you'll hear from

A three-time entrepreneur, Olson teamed up with fellow product leaders and technologists from Red Hat, Cisco, and Google to launch Pendo in October 2013. The Raleigh, N.C.-based company now has over 900 million end-users and 14,4000 customers across 163 countries. Olson also wrote the “The Product-Led Organization,” which redefined how businesses built software experiences.

Todd Olson

Munich Agenda

08:30 - 10:00

Registration and networking

10:00 - 10:45

Opening keynote: The Third Way: Digital and AI Transformation

Todd Olson, CEO and Co-founder @ Pendo
10:45 - 11:15

Product demo: Intelligent Foundations for Your SaaS + AI Stack

Dave Killeen, VP Product @ Pendo
11:15 - 12:00

External keynote: Stop getting lost in frameworks: A practical guide to connecting strategy, OKRs & discovery

Tim Herbig, Product Management Coach and Consultant
12:00 - 12:30

Speaker Q&A: Todd Olson, Dave Killeen, Tim Herbig

Todd Olson, CEO and Co-founder @ PendoDave Killeen, VP Product @ PendoTim Herbig, Product Management Coach and Consultant
12:30 - 13:45

Lunch and networking

13:45 - 14:15

Customer session: From risk to reward: Using Pendo to make bold moves—and growing confidently

Partho Ghosh, VP Product @ Uberall
14:15 - 14:45

External keynote: Escaping the feature factory: How better data powers B2B product teams

Julia Bastian, Product Lead - Research & Innovation @ Alasco
14:45 - 15:00

Movement break

15:00 - 15:45

Closing keynote + Q&A: Beyond the dashboard: Rethinking data and human decision-making in the AI Era

Valerio Verde, VP Product @ SAP Signavio
16:00 - 18:00

Networking and drinks

Register for Munich

Frequently asked questions

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This one-day event in Munich will be held on 8 July 2025, at The BMW Welt. The BMW Welt is located at Am Olympiapark 1, 80809 München.



The event will run from 08:00 to 16:00 CEST, with a post-event celebration until 18:00 CEST.

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PNDMx Munich is designed for software experience leaders, digital transformation executives, IT leaders, and anyone passionate about creating exceptional software experiences. Whether you're a Pendo customer, considering Pendo for your organisation, or simply interested in emerging strategies and tactics, PNDMx will have something for everyone.

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Your PNDMx Munich registration includes access to the entire day's keynotes, breakout sessions, and workshops. You'll also enjoy complimentary lunch, refreshments, and the post-event evening celebration.

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While the entire event won't be streamed, you can stream the executive keynote live by registering here.

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We're happy to make any reasonable accommodations you may need to attend. To request captioning/ASL interpretation, dietary restrictions, or anything else not mentioned, email events@pendo.io.

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Yes! To learn about sponsorship opportunities, reach out to events@pendo.io.

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