Delivering Custom User Experiences at Scale with Clustering of Pendo’s User Behavioral Data

Abstract

Role specificity is a material consequence of growth. New, unique users, have new, unique needs from software; and don’t have time to hunt down information, and learn/re-learn how to get to where they need to go. In this session, you’ll learn how AppFolio pairs Pendo’s user behavioral data with machine learning to better understand the behavioral nuances of their users in order to develop a more customized experience in product.