Predicting adoption, trust, and risk with behavioral data

Users tell us where resilience lives: not in security stacks or dashboards, but in their behaviors. Trellix has moving beyond surface analytics and track the signals that actually predict adoption, trust, and risk.

Whether it’s minimizing clicks, double-checking raw data, resisting change, demanding context, or questioning AI’s transparency, these aren’t edge cases. They’re leading indicators.

This session shows how Trellix measured these signals, translated them into North Star metrics, and push product and UX decisions that hardened both user trust and business outcomes. Because in cybersecurity (and in every product space), human behavior is the sharpest signal of resilience.