Lightning round: Gut feel vs. good data: How to align teams and drive decisions

Medidata | How a five-star scorecard aligned product, strategy, and customer teams

When 50+ product teams face thousands of requests, strategy blurs and tech debt balloons. Medidata solved this with a five-star Pendo Adoption Scorecard—a KPI-driven framework that benchmarks adoption across our entire product portfolio and gives every team a clear path from baseline to excellence.

In this session, we'll show you exactly how we built it: the metrics that matter, how we tied them to business outcomes, and the monthly review cadence that keeps teams accountable. You'll leave with a repeatable model you can adapt for your own organization.

You'll learn:

• How to design an adoption scorecard that connects product data to business KPIs
• The reporting rhythm that turns data into decisions
• Early wins, and what we'd do differently

Blueprint Health | Using data to confidently say “No” to leadership

Most orgs do not lose because they lack ideas. They lose because decisions get made before the product is instrumented well enough to evaluate them.

This session reflects common situations where teams receive strong direction on activation or monetization, not because the approach has been fully validated, but because leaders are making reasonable calls under uncertainty. Rather than escalating or debating assumptions, the approach is to instrument the product around the decision itself and run quiet, bounded, reversible experiments to generate signal before opinions harden.

Attendees will learn about:

• Where to instrument when decisions feel political instead of analytical
• Forecasting upside before running an experiment to gain air cover
• Designing experiments that stay below the blast radius of a “no”
• Presenting contradictory data so leaders adjust direction instead of defending it

Dealpath | Renovating with intention: What home remodels and product craft have in common

After remodeling her home, Frances discovered that great renovations and great products share the same goal: creating clarity, flow, and comfort within real constraints. Inspiration is easy; the hard part is measuring carefully, making tradeoffs, and being willing to rip things out when reality pushes back.

In this lightning round, Frances shares three renovation lessons shaping Dealpath’s product approach:

• The blueprint: Aligning teams around adoption benchmarks and a shared floor plan for success
• Simplifying the space: Using Pendo tagging and analytics to see where users spend time, where flow breaks, and what needs to go
• Living through the mess: Feeding session replays and NPS into the backlog to fix issues while the work is still underway