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Keynote | Audience-first innovation: How to use data to create people-centric product

Quincy Olatunde’s mantra for his team at Peacock is that every new feature should solve a customer problem. Olatunde leads the data product teams driving innovation and growth for the streaming platform. His teams are charged with providing data to retain and grow U.S. subscribers, expanding the platform’s technology globally, and delivering the best possible viewing experience. That’s all while maintaining strict compliance with government regulations for privacy and security. Olatunde believes all of this can be achieved by designing inclusive, human-centric products and aligning the right teams and resources to support the work.

Go behind the scenes to learn how to use data, design, and ethics to put consumers at the center of the product experience.


Quincy Olatunde

VP of Products, Direct-to-Consumer