The Digital Adoption Certification Course breaks down what it means to build optimal digital experiences for internal users in order to increase software and workflow adoption, remove business process friction, and drive employee productivity.
Complete the course and exam to earn a “Digital Adoption Certified” badge for your professional profile. The course and exam are 100% online and self-paced. Usually $149, we’re offering the course for free for everyone.
Who should participate
This course is for anyone who is responsible for building or managing digital software applications, experiences, and/or processes for internal users, managing their organization’s software portfolio, or increasing business efficiency with software. This includes those within technology leadership, IT, digital transformation, business operations, people teams, and internal product management.
What to expect
- 6 modules covering digital adoption strategies and best practices
- 2 hours of engaging, instructor-led videos
- Curriculum developed by digital adoption, transformation, and product experts
- Optional exam to check your knowledge and earn a badge
Explore the curriculum
Todd Olson | CEO and Co-founder, Pendo
Module 1: Welcome to the Digital Adoption Certification Course
Get an overview of the Digital Adoption Certification Course and what you can expect to learn.
Get an overview of the Digital Adoption Certification Course and what you can expect to learn.
Kelli Dragovich | GTM Strategy, Pendo
Module 2: The role of digital adoption in digital transformation
Learn how digital adoption fits into broader digital transformation initiatives and why business success depends on how effectively employees consistently adopt internal software.
Learn how digital adoption fits into broader digital transformation initiatives and why business success depends on how effectively employees consistently adopt internal software.
Brian Walsh | SVP of Product, Pendo
Module 3: Internal product management: Building products and processes for internal users
Explore how businesses can utilize product management foundations and best practices to build internal digital experiences that help employees do their best work.
Explore how businesses can utilize product management foundations and best practices to build internal digital experiences that help employees do their best work.
Yezi Peng | VP of GTM Operations, Pendo
Module 4: Understanding and changing how employees use internal tools
Dig into a proven method for understanding and changing how employees use internal tools and practical ways to apply these tactics at your own organization.
Dig into a proven method for understanding and changing how employees use internal tools and practical ways to apply these tactics at your own organization.
Enrique Jenkins | VP of Business Technology, Pendo
Module 5: Getting the most out of your software investments
Learn why it’s important to put employees at the center of your software decisions and how to use data to ensure your organization is getting the full value from digital tools.
Learn why it’s important to put employees at the center of your software decisions and how to use data to ensure your organization is getting the full value from digital tools.
Kelli Dragovich | GTM Strategy, Pendo
Module 6: How to implement and measure a digital adoption strategy for your organization
Discover practical ways to put what you’ve learned from this course into action, including ten KPIs you can use to measure your digital adoption efforts and iterate your strategy over time.
Discover practical ways to put what you’ve learned from this course into action, including ten KPIs you can use to measure your digital adoption efforts and iterate your strategy over time.
