Turn product analytics into business outcomes
Instantly track what drives user engagement, retention, and product success—no manual event tagging needed.
Know how your software is really used and which features deliver the most value.
Spot and resolve workflow friction with paths, funnels, and AI-powered insights.
Uncover trends across your users' behavior and reveal opportunities for growth with AI-powered recommended next steps.
Go from guessing to knowing.
Get going, fast
Start collecting app and user data with little to no engineering effort. Pendo is up and running in hours, not months.
Start collecting app and user data with little to no engineering effort. Pendo is up and running in hours, not months.
Start yesterday
Learn from the past with retroactive product analytics. Pendo captures historical behavior from day one, so you never lose insight before you set up tracking.
Learn from the past with retroactive product analytics. Pendo captures historical behavior from day one, so you never lose insight before you set up tracking.
Act on insights
Pendo surfaces the signals that matter and tells you exactly what to do next, so your team spends less time digging and more time improving.
Pendo surfaces the signals that matter and tells you exactly what to do next, so your team spends less time digging and more time improving.
Get closer to your customers with product analytics.
Maximize product adoption
Know how your software is really used, and which features deliver the most value.
Optimize every user journey
Track and compare how users navigate your app to spot drop-off and boost conversion.
Integrate your business data
Combine insights from Pendo, your CRM, and third-party integrations so you can leverage product usage data across your company.
Never miss another insight
Uncover trends across your user behavior and reveal opportunities for growth with AI-powered recommended next steps.
Rally teams around dashboards
Work across quantitative and qualitative data with automated, collaborative dashboards.
Make data-driven decisions
Baseline process adoption, workflow productivity, and app usage. Then, let AI-powered insights guide you towards improvements.
Spot trends across apps
Find and remove workflow friction with AI-powered workflow journey insights.
Understand user behaviors
Analyze usage by segments to see how different groups of employees use your apps.
Connect qualitative and quantitative insights
Understand the "why" behind the "what" with user feedback and session replays, connected to your analytics data.
Drive growth, not empty clicks
Know which campaigns attract highly-engaged users with unified web and product analytics.
Don’t just take it from us
Digital Adoption
Pendo has been a huge win for us in this time when every dollar counts and efficiency is super important. It’s made collaboration more grounded in tangible objectives and results, and it provides metrics that define what ‘better’ really means.
– Gustaf Jungnelius, Senior Manager of Product Operations and Performance
EXPLORE THE PENDO PLATFORM
Every tool you need for better software experiences
Uncover trends in user behavior with Pendo Analytics
- Evaluate product usage
- Optimize every user journey
- Never miss another insight
- Rally teams around dashboards
- Integrate your data
HackerRank reduced at-risk customer churn by over 50% by tracking and evaluating customer health.
Deliver personalized guidance at the perfect moment
- Personalize every experience
- Jump start the creation process
- Get users to value quickly
- Create cross-app consistency
- Embed helpful tips and resources
SkuVault deflected 45% of support tickets.
Monitor and improve user sentiment
- Identify and act on trends
- Combine analytics with NPS
- Understand usage volume
- Access NPS by user segment
- Gather AI-generated qualitative insights
Okta used NPS to understand and improve user sentiment.
Turn feedback into excellent products
- Capture user feedback efficiently
- Identify trends in feedback
- Prioritize product improvements
- Increase customer satisfaction
- Tie feedback to upsell opportunities
ESO cut months of analysis with AI-powered feedback management.
See software through your users' eyes
- Identify friction points
- Improve customer experience
- Speed up issue resolution
- Enhance data-driven decisions
- Pinpoint user frustration
Cin7 tripled in-app conversions and sourced $450k in projected monthly revenue.
Personalize communications, in-app and out
- Synchronize messaging journeys
- Personalize every experience
- Automate based on action
- Tie interactions to outcomes
- Coordinate touchpoints across platforms
Respage doubled email open rates and promoted in-app upsells.
Unify insights across your tech stack with Data Sync
Seamlessly transfer your Pendo data to your cloud storage and warehouse destinations.
- Easily integrate Pendo with your existing data ecosystem
- Create a single source of truth for every team
- Blend product and business data to prove ROI
Measure AI adoption and impact
- Identify user rage
- Maximize agent adoption
- Analyze conversations
- Spot unsupported use cases
- Speed up workflows
"Agent Analytics opens up an entirely new level of insight into customer needs. "
Know who will churn before they do
Pendo Predict helps you reduce churn, and double down on upsell revenue. All without data science resources.
- Warn reps about risk, early and often
- Get to the root cause of churn
- Scale and automate growth playbooks
Turn any AI tool into a product expert
Connect Pendo with your AI workflows to get instant access to usage data, visitor behavior, and customer context, wherever you work.
- Give non-technical users access to data
- Answer questions instantly
- Combine Pendo with your CRM and support tickets
Questions become answers, instantly
Get instant answers to your toughest product questions by asking in natural language.
- Know if your agents are helping or hurting
- Ask your behavioral data and feedback anything
- Understand AI conversations and prevent risk
Want to see Pendo's web and product analytics for yourself?
Schedule a custom web and product analytics demo and have an expert show you how Pendo works.
Frequently asked questions
Pendo Analytics is a product analytics tool that helps you gain powerful product data and insights into how users move through your web and mobile applications. Easy to learn and use, with no specialized skills required, Pendo’s product analytics capabilities help you answer your most important product questions.
Pendo Process Analytics help you gain powerful application and behavioral data to make your business operations more effective. Easy to learn and use, with no specialized skills required, Pendo’s process analytics capabilities help you ask and answer your most important business effectiveness, transformation and compliance questions.
Installing Pendo is both easy and fast. You’ll need to install “the snippet,” a short JavaScript function that retrieves and loads the Pendo agent code (pendo.js), so that you can begin tracking usage, collecting feedback, and delivering messages and guides.
If you’re installing process analytics, you’ll need to work with your IT team to deploy the Pendo Launcher browser extension to your employees. Once you do that, it’s simple to add any web-based application—whether you built or bought it—to your Pendo Portfolio View. In addition, with our Okta Connector, you can bring in metadata that will enhance the behavioral data being collected, enabling you to start gathering real operational insights.
Pendo is an end-to-end product experience platform that helps product teams build better software—across web and mobile. The platform consists of product and process analytics to understand how users or employees behave and feel, in-app guides to deliver messages or announcements that influence how users move through your app, feedback to keep a pulse on user sentiment and requests, and roadmapping to plan and prioritize your product initiatives.
The Pendo platform works best when all of these tools are used together. For example, the power of having both analytics and in-app guides means you can:
- Create a segment of users or employees who have low product usage or adoption and send in-app messages to guide them to greater usage
- Deliver guides—and analyze their performance—to understand how to create better in-app guidance that impacts behavior (e.g. through more interactive content with video, better copy, etc.) or accelerates productivity
Our product analytics software includes several key functions:
- Data Explorer: A powerful and easy product analytics tool that helps you access, explore, and analyze product data and unlock deep insights
- Paths, funnels, and workflows: Reveal how users move across multiple applications in web and mobile to discover moments of delight and friction, and identify optimal journeys
- Retention: Understand and measure the growth of your products by analyzing how often users return to your product
- Insights: Get instant, actionable suggestions on how to increase growth based on trends in your user behavior
- Product Engagement Score (PES): A single, quantitative metric that measures overall product engagement by combining three components—Adoption, Stickiness, and Growth
Google Analytics is designed around analyzing public-facing marketing and transactional websites. Pendo is focused on the behavior of users within applications and combines behavioral analytics with user feedback and personalized in-app messaging. As a result, both solutions often coexist in a single business.
Leveraging key analytics functionality in Pendo Adopt, such as Paths and Workflows, Portfolio View, and License Utilization, you can measure and improve on a number of KPIs for your organization.
