Lucile Vea

Lucile Vea leads the IPM team at Zendesk, where their goal is to support customer engagement and growth through personalized messaging. With 4+ years using Pendo, Lucile has learned many valuable lessons on how to message effectively. Lucile believes in being relentlessly customer centric, continuously improving her approach to messaging and thinking holistically about the interplay of messaging with other channels. She lives in Santa Barbara with her husband, daughter, and two cats.