Time out!—how hitting pause helped us realize our new user onboarding had gone way overboard

Abstract

“Onboarding” can mean a lot of things in the world of SaaS tools—the first few user interactions are critical for feature adoption, communicating product value, portraying the company’s “world view,” and more. It can be tempting to try to do all of these things at once—which is exactly what we got wrong when we launched a new user onboarding flow last year. Join us for a deep dive on how we used quantitative and qualitative feedback to realize our flow just wasn’t flowing—and how we worked across PM, PMM, and UX to reimagine getting started successfully in Guru.